The raw data or transformation pass is proceeding 506 cases are written to the compressed active file. ***** Memory allows a total of 7879 Values, accumulated across all Variables. There also may be up to 985 Value Labels for each Variable. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - PSIT SITUACION ACTUAL DEL PAIS MEJOR O PEOR? Valid Cum Value Label Value Frequency Percent Percent Percent Mejor 1 160 31.6 31.6 31.6 Igual 2 101 19.8 19.8 51.4 Peor 3 240 47.4 47.4 98.8 N/S 4 4 .7 .7 99.6 N/C 5 2 .4 .4 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 25 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST P1 CUANTO CONFIA EN EL GOBIERNO? Valid Cum Value Label Value Frequency Percent Percent Percent Mucho 1 31 6.1 6.1 6.1 Regular 2 191 37.6 37.6 43.7 Poco 3 135 26.5 26.5 70.3 Nada 4 142 28.0 28.0 98.3 Ns/Nc 5 9 1.7 1.7 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - P15 EZP HACE COSAS BENEFICIAN MEXICANOS? Valid Cum Value Label Value Frequency Percent Percent Percent Sí 1 181 35.7 35.7 35.7 Algunas 2 114 22.6 22.6 58.3 No 3 189 37.3 37.3 95.5 Ns/Nc 4 23 4.5 4.5 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 26 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST P15_1 CUALES? Valid Cum Value Label Value Frequency Percent Percent Percent Crear empleos 1 44 8.8 15.0 15.0 Ayudar zonas margina 2 26 5.1 8.7 23.7 Mejorar economía 3 49 9.6 16.5 40.2 Impulsar educación 4 32 6.3 10.7 50.9 Combatir narcotráfic 5 3 .6 1.1 52.0 Imp. relaciones come 6 17 3.3 5.7 57.6 Construir carreteras 7 32 6.3 10.9 68.5 Otro 8 20 3.8 6.6 75.1 Ns/Nc 9 73 14.5 24.9 100.0 0 212 41.7 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 296 Missing cases 212 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - P16 MEXICANOS ESTAN SALIENDO ADELANTE O NO? Valid Cum Value Label Value Frequency Percent Percent Percent Sí 1 246 48.4 48.4 48.4 En parte 2 44 8.7 8.7 57.1 No 3 205 40.5 40.5 97.6 Ns/Nc 4 12 2.4 2.4 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_1 Refrescos Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 413 81.3 81.3 81.3 SI MENCION 1.00 95 18.7 18.7 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 27 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST C3_2 Bebidas Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 463 91.2 91.2 91.2 SI MENCION 1.00 45 8.8 8.8 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_3 Alimentos Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 476 93.9 93.9 93.9 SI MENCION 1.00 31 6.1 6.1 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_4 Almacenes Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 471 92.9 92.9 92.9 SI MENCION 1.00 36 7.1 7.1 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 28 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST C3_5 Shampoo y cosméticos Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 476 93.8 93.8 93.8 SI MENCION 1.00 31 6.2 6.2 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_6 Cigarros Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 481 94.7 94.7 94.7 SI MENCION 1.00 27 5.3 5.3 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_7 Salud Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 502 99.0 99.0 99.0 SI MENCION 1.00 5 1.0 1.0 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 29 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST C3_8 Botanas Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 485 95.7 95.7 95.7 SI MENCION 1.00 22 4.3 4.3 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_9 Hacienda Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 503 99.2 99.2 99.2 SI MENCION 1.00 4 .8 .8 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_10 Bancos Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 501 98.8 98.8 98.8 SI MENCION 1.00 6 1.2 1.2 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 30 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST C3_11 Cuidate a ti mismo Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 503 99.2 99.2 99.2 SI MENCION 1.00 4 .8 .8 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_12 IMSS Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 507 100.0 100.0 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_13 Celebración del día del Padre Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 506 99.7 99.7 99.7 SI MENCION 1.00 2 .3 .3 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 31 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST C3_14 Loteria Nacional Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 507 99.9 99.9 99.9 SI MENCION 1.00 1 .1 .1 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_15 Larga Distancia Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 471 92.9 92.9 92.9 SI MENCION 1.00 36 7.1 7.1 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_16 Arts. de limpieza Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 485 95.6 95.6 95.6 SI MENCION 1.00 22 4.4 4.4 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 32 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST C3_17 Hechos para ti Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 501 98.8 98.8 98.8 SI MENCION 1.00 6 1.2 1.2 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_18 Condones Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 503 99.2 99.2 99.2 SI MENCION 1.00 4 .8 .8 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_19 Afores Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 492 96.9 96.9 96.9 SI MENCION 1.00 16 3.1 3.1 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 33 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST C3_20 Servicio militar Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 507 100.0 100.0 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_21 IFE Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 500 98.5 98.5 98.5 SI MENCION 1.00 7 1.5 1.5 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_22 Consejo Nal de la Publicidad Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 507 100.0 100.0 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 34 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST C3_23 Campaña política PAN Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 432 85.2 85.2 85.2 SI MENCION 1.00 75 14.8 14.8 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_24 Campaña política PRI Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 434 85.6 85.6 85.6 SI MENCION 1.00 73 14.4 14.4 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_25 Campaña política PRD Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 454 89.6 89.6 89.6 SI MENCION 1.00 53 10.4 10.4 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 35 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST C3_26 México es su gente Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 507 100.0 100.0 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_27 Otro Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 497 98.0 98.0 98.0 SI MENCION 1.00 10 2.0 2.0 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C3_28 Ns/Nc Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 320 63.1 63.1 63.1 SI MENCION 1.00 187 36.9 36.9 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 36 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST C4_1 Salud Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 479 94.5 94.5 94.5 SI MENCION 1.00 28 5.5 5.5 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C4_2 Instituciones Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 504 99.3 99.3 99.3 SI MENCION 1.00 4 .7 .7 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C4_3 SIEM Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 502 99.0 99.0 99.0 SI MENCION 1.00 5 1.0 1.0 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 37 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST C4_4 Servicio Militar Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 507 99.9 99.9 99.9 SI MENCION 1.00 1 .1 .1 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C4_5 Hacienda pago impuestos Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 506 99.8 99.8 99.8 SI MENCION 1.00 1 .2 .2 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C4_6 CONACULTA-INBA Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 505 99.6 99.6 99.6 SI MENCION 1.00 2 .4 .4 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 38 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST C4_7 Hechos para ti... Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 503 99.2 99.2 99.2 SI MENCION 1.00 4 .8 .8 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C4_8 CONSAR Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 505 99.5 99.5 99.5 SI MENCION 1.00 3 .5 .5 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C4_9 IFE Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 469 92.4 92.4 92.4 SI MENCION 1.00 39 7.6 7.6 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 39 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST C4_10 SECTUR Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 505 99.6 99.6 99.6 SI MENCION 1.00 2 .4 .4 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C4_11 Planificación familiar Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 501 98.8 98.8 98.8 SI MENCION 1.00 6 1.2 1.2 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C4_12 AFORES Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 488 96.2 96.2 96.2 SI MENCION 1.00 19 3.8 3.8 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 40 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST C4_13 CNDH Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 505 99.5 99.5 99.5 SI MENCION 1.00 2 .5 .5 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C4_14 PROFECO Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 507 100.0 100.0 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C4_15 Campaña política PAN Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 459 90.6 90.6 90.6 SI MENCION 1.00 48 9.4 9.4 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 41 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST C4_16 Campaña política PRI Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 467 92.0 92.0 92.0 SI MENCION 1.00 41 8.0 8.0 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C4_17 Campaña política PRD Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 467 92.0 92.0 92.0 SI MENCION 1.00 41 8.0 8.0 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C4_18 Campaña política PC Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 507 100.0 100.0 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 42 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST C4_19 Campaña política PVEM Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 497 98.0 98.0 98.0 SI MENCION 1.00 10 2.0 2.0 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C4_20 Campaña política PT Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 503 99.1 99.1 99.1 SI MENCION 1.00 4 .9 .9 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C4_21 México es su gente Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 507 100.0 100.0 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 43 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST C4_22 Otro Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 492 97.0 97.0 97.0 SI MENCION 1.00 15 3.0 3.0 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - C4_23 Ns/Nc Valid Cum Value Label Value Frequency Percent Percent Percent NO MENCION .00 166 32.7 32.7 32.7 SI MENCION 1.00 341 67.3 67.3 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - P6 ESCUCHO ALGO SOBRE FZA. GENTE SALIR CRIS Valid Cum Value Label Value Frequency Percent Percent Percent Si 1 43 8.5 8.5 8.5 No 2 463 91.2 91.2 99.7 Ns/Nc 3 1 .3 .3 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 44 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST P17 TESTIMONIO EMPRESARIOS SALEN DE CRISIS Valid Cum Value Label Value Frequency Percent Percent Percent Si vio o escuchó 1 50 9.9 10.9 10.9 No vio o escuchó 2 407 80.2 88.1 99.0 Ns/Nc 3 5 .9 1.0 100.0 0 45 8.9 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 462 Missing cases 45 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - P6_1 CUALES? Valid Cum Value Label Value Frequency Percent Percent Percent México es su gente 1 35 6.9 37.9 37.9 Testimoniales export 2 3 .6 3.2 41.1 Otro 3 2 .4 2.1 43.2 Ns/Nc 4 53 10.4 56.8 100.0 0 415 81.7 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 93 Missing cases 415 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - P7 RECUERDA FRASE PRINCIPAL? Valid Cum Value Label Value Frequency Percent Percent Percent Sí 1 8 1.6 20.9 20.9 No 2 30 5.9 79.1 100.0 0 469 92.5 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 38 Missing cases 469 ----------------------------------------------------------------------------------------------------------------------------------- Page 45 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST P7_1 CUAL? Valid Cum Value Label Value Frequency Percent Percent Percent México es su gente 1 6 1.1 71.4 71.4 Otro 2 2 .4 23.0 94.4 Ns/Nc 3 0 .1 5.6 100.0 0 499 98.4 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 8 Missing cases 499 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - P8 QUE RECUERDA USTED MAS DEL ANUNCIO Valid Cum Value Label Value Frequency Percent Percent Percent México es su gente 1 3 .5 6.6 6.6 Estamos avanzando 2 1 .3 3.9 10.5 Empresarios explican 3 25 5.0 66.2 76.7 En México sí se pued 4 1 .2 2.3 79.0 Hay que tener confia 5 1 .1 1.9 80.9 Otro (REGISTRAR EN P 6 1 .2 2.6 83.5 Ns/Nc 7 6 1.2 16.5 100.0 0 469 92.5 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 38 Missing cases 469 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - P9 IMAGENES:RECUERDA MAS DEL ANUNCIO Valid Cum Value Label Value Frequency Percent Percent Percent Empresarios hablando 1 13 2.6 34.5 34.5 Actividades de cada 2 20 4.0 52.7 87.2 Otro 3 1 .1 1.6 88.8 Ns/Nc 4 4 .8 11.2 100.0 0 469 92.5 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 38 Missing cases 469 ----------------------------------------------------------------------------------------------------------------------------------- Page 46 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST P10 MENSAJE PRINCIPAL QUE TRATA TRANSMITIR Valid Cum Value Label Value Frequency Percent Percent Percent Estamos avanzando 1 8 1.5 19.9 19.9 En México sí se pued 2 9 1.8 23.4 43.4 Se puede exportar 3 9 1.8 23.8 67.2 Han crecido los empl 4 11 2.1 27.9 95.1 REGISTRADO EN PAPEL 5 1 .2 3.3 98.4 Ns/Nc 6 1 .1 1.6 100.0 0 469 92.5 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 38 Missing cases 469 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - P11 LE GUSTARON ANUNCIOS? Valid Cum Value Label Value Frequency Percent Percent Percent Sí 1 20 3.9 51.3 51.3 Sí en parte 2 5 1.0 13.8 65.0 No 3 10 2.1 27.3 92.4 Ns/Nc 4 3 .6 7.6 100.0 0 469 92.5 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 38 Missing cases 469 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - P11_1 PORQUE LE GUSTARON? Valid Cum Value Label Value Frequency Percent Percent Percent REGISTRADO EN PAPEL 1 24 4.7 96.4 96.4 Ns/Nc 2 1 .2 3.6 100.0 0 482 95.1 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 25 Missing cases 482 ----------------------------------------------------------------------------------------------------------------------------------- Page 47 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST P11_3 PORQUE NO LE GUSTARON? Valid Cum Value Label Value Frequency Percent Percent Percent REGISTRADO EN PAPEL 1 10 2.1 100.0 100.0 0 497 97.9 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 10 Missing cases 497 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - P12 COMO SON ANUNCIOS TESTIMONIO EMPRESARIOS Valid Cum Value Label Value Frequency Percent Percent Percent Excelente 1 3 .6 8.4 8.4 Bueno 2 24 4.7 62.1 70.5 Regular 3 10 1.9 25.6 96.1 Malo 4 1 .3 3.9 100.0 0 469 92.5 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 38 Missing cases 469 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - P13_1 COMO LE PARECIO ANUNCIO Valid Cum Value Label Value Frequency Percent Percent Percent Entretenido 1 25 5.0 66.5 66.5 Aburrido 2 10 1.9 25.9 92.4 Ns/Nc 3 3 .6 7.6 100.0 0 469 92.5 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 38 Missing cases 469 ----------------------------------------------------------------------------------------------------------------------------------- Page 48 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST P13_2 COMO LE PARECIO ANUNCIO Valid Cum Value Label Value Frequency Percent Percent Percent Muestra unidad mexic 1 29 5.8 76.6 76.6 No muestra unidad me 2 8 1.6 21.9 98.5 Ns/Nc 3 1 .1 1.5 100.0 0 469 92.5 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 38 Missing cases 469 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - P14 LO QUE ANUNCIOS ES CIERTO O FALSO? Valid Cum Value Label Value Frequency Percent Percent Percent Cierto 1 18 3.5 46.8 46.8 En parte 2 5 1.0 13.9 60.7 Falso 3 14 2.8 36.7 97.3 Ns/Nc 4 1 .2 2.7 100.0 0 469 92.5 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 38 Missing cases 469 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - P14_3 PORQUE ES FALSO? Valid Cum Value Label Value Frequency Percent Percent Percent REGISTRAR EN PAPEL 1 14 2.7 96.8 96.8 Ns/Nc 2 0 .1 3.2 100.0 0 493 97.2 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 14 Missing cases 493 ----------------------------------------------------------------------------------------------------------------------------------- Page 49 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST PACU ACUERDO EN FORMA DE GOBERNAR EZP Valid Cum Value Label Value Frequency Percent Percent Percent Acuerdo 1 201 39.6 39.6 39.6 Acuerdo en parte 2 55 10.9 10.9 50.5 Desacuerdo en parte 3 24 4.7 4.7 55.2 Desacuerdo 4 179 35.3 35.3 90.5 Ns/Nc 5 48 9.5 9.5 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - PELE SI HOY ELECCIONES,POR CUAL PART VOTARIA? Valid Cum Value Label Value Frequency Percent Percent Percent PRI 1 111 21.8 21.8 21.8 PAN 2 103 20.3 20.3 42.1 PRD 3 54 10.7 10.7 52.8 PT 4 4 .8 .8 53.7 PVEM 5 16 3.2 3.2 56.9 NINGUNO 7 43 8.5 8.5 65.4 NS/NC 8 175 34.6 34.6 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - SEX Sexo Valid Cum Value Label Value Frequency Percent Percent Percent masculino 1 247 48.7 48.7 48.7 femenino 2 260 51.3 51.3 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 50 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST EDAD Edad Valid Cum Value Label Value Frequency Percent Percent Percent 18-25 1 153 30.3 30.3 30.3 26-40 2 192 37.8 37.8 68.0 41-60 3 117 23.0 23.0 91.0 61 + 4 45 9.0 9.0 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - INST Institución en donde trabaja Valid Cum Value Label Value Frequency Percent Percent Percent ninguno 1 228 45.0 45.0 45.0 gob fed 2 36 7.1 7.1 52.2 paraestatal 3 6 1.2 1.2 53.3 emp priv 4 95 18.7 18.7 72.1 negocio prop 5 42 8.3 8.3 80.3 independiente 6 100 19.7 19.7 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - OCUP Actividad PEA no activa Valid Cum Value Label Value Frequency Percent Percent Percent ama casa 1 146 28.7 63.8 63.8 estudiante 2 57 11.2 24.8 88.6 jubilado 3 13 2.6 5.7 94.3 desemp 4 13 2.5 5.5 99.9 otro 5 0 .1 .1 100.0 0 279 55.0 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 228 Missing cases 279 ----------------------------------------------------------------------------------------------------------------------------------- Page 51 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST PUESTO Que es en el lugar donde trabaja Valid Cum Value Label Value Frequency Percent Percent Percent Dueño 1 35 6.9 12.5 12.5 Trabajador independi 2 105 20.7 37.7 50.2 Empleado 4 124 24.5 44.6 94.8 Obrero 5 14 2.8 5.2 100.0 0 228 45.0 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 279 Missing cases 228 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - ESCOL Escolaridad entrevistado Valid Cum Value Label Value Frequency Percent Percent Percent ninguno 1 10 2.0 2.0 2.0 prim inc 2 31 6.1 6.1 8.1 prim comp 3 73 14.3 14.3 22.4 sec incom 4 21 4.1 4.1 26.5 sec comp 5 111 21.8 21.8 48.3 prep incom 6 48 9.4 9.4 57.7 prep comp 7 92 18.0 18.0 75.8 univ incom 8 49 9.7 9.7 85.4 univ comp 9 74 14.6 14.6 100.0 ------- ------- ------- Total 507 100.0 100.0 Valid cases 507 Missing cases 0 ----------------------------------------------------------------------------------------------------------------------------------- Page 52 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST INGRE Rango ingreso familiar Valid Cum Value Label Value Frequency Percent Percent Percent 0-1 sm 1 32 6.3 7.5 7.5 1-3 sm 2 131 25.8 30.8 38.3 3-5 sm 3 146 28.7 34.4 72.7 5-7 sm 4 62 12.2 14.6 87.3 7-10 5 28 5.5 6.6 93.9 10 + SM 6 26 5.1 6.1 100.0 0 83 16.4 Missing ------- ------- ------- Total 507 100.0 100.0 Valid cases 424 Missing cases 83 ----------------------------------------------------------------------------------------------------------------------------------- Page 53 CAMPAÑA MEXICO ES TU GENTE TEL (NAL) 09/JUN/97 6/10/97 FRECUENCIAS NAL PONDERADAS EN (CAM40697) FRECPOND.LST This procedure was completed at 12:11:20 End of Include file.